Effective Date: September 20th, 2024
At drand, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website, including the use of tracking technologies and how we handle any personally identifiable information (PII) you voluntarily provide through online forms.
1. Information We Collect
We collect two types of information from users:
a. Non-Personal Information (via Tracking Pixel):
We use tracking pixels to collect anonymous data regarding user activity on our website. This information may include:
- Pages visited
- Time spent on each page
- Browser and device type
- Referring URL
- Click behavior
This data helps us improve our website and services by analyzing user behavior. This information is collected anonymously and does not personally identify you.
b. Personally Identifiable Information (PII):
We may also collect PII that you voluntarily provide through online forms on our website. This includes, but is not limited to:
- Name
- Email address
- Phone number
- Any other information you choose to share in forms
This information is only collected when you voluntarily provide it, such as when you fill out contact forms, sign up for newsletters, or request specific services.
2. How We Use Your Information
a. Non-Personal Information:
Non-personal information collected via the tracking pixel is used to:
- Monitor website performance
- Analyze user behavior and preferences
- Improve website functionality and user experience
This information is aggregated and anonymized for analysis and does not personally identify any individual user.
b. Personally Identifiable Information (PII):
We use the PII you provide to:
- Respond to inquiries or requests you make
- Send you updates or communications you’ve opted into (e.g., newsletters)
- Provide customer support or follow-up communication
We will not sell or share your PII with third parties for marketing purposes without your explicit consent.
3. Tracking Technologies
We use tracking pixels (also known as web beacons) on our website. These are small images embedded on web pages that help us gather data about how users interact with our website. The pixel works in conjunction with cookies, which may store certain information to enhance your experience, but do not collect PII unless voluntarily provided.
4. Third-Party Services
We may use third-party service providers for analytics, marketing, and other purposes. These third-party services may use cookies or other tracking technologies to collect information about your activities on our site. This data remains anonymous unless you voluntarily submit PII. Please note that third-party services are governed by their own privacy policies, and we are not responsible for their practices.
5. Data Security
We take the security of your information seriously and implement reasonable technical and organizational measures to protect your PII from unauthorized access, disclosure, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security of your information.
6. Your Choices
a. Opting Out of Non-Personal Tracking:
You may choose to disable cookies in your browser settings to prevent the tracking pixel from collecting data. However, this may affect your experience on our website.
b. Accessing or Deleting PII:
If you have provided us with PII and wish to access, update, or delete it, please contact us at [Contact Information]. We will make reasonable efforts to comply with your request, subject to legal and regulatory requirements.
7. Data Retention
We retain PII for as long as necessary to fulfill the purposes outlined in this Privacy Policy, or as required by law. Non-personal information collected via tracking pixels is typically stored for analytic purposes and may be kept for longer periods in aggregated, non-identifiable forms.
8. Children's Privacy
Our website is not intended for children under the age of 13, and we do not knowingly collect PII from children. If we become aware that we have collected PII from a child under 13, we will take steps to delete that information as quickly as possible.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically to stay informed about how we are protecting your information.
10. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact us via email at [email protected].